Updated June 9, 2023

Today’s job search is about creating or developing the best resume and adopting the best job search strategies by making indispensable space in the world online. It is all about Googling your profile to reach the maximum potential of researchers.

10 Exciting Things About Job Search Success;

1. Employers Use Google To Find Their Potential Employees

Google is today’s mantra to get noticed as recruiters are now using this search engine giant, including Linkedin, to job search for the requisite profile, rather than using their conventional ways to seek talents. Companies have made each application mandatory to pass through the Google screening process. It means your presence on the first page of Google reflects your suitability as a job candidate. A career and exporter of the Forbes Magazine, Dan Schawbel, the resume a mere decade before the Googleized world would make it obsolete.

The rise of the internet, social network websites, and everything digital have made the resume which has been a conventional way of getting noticed and door for the job interview, less critical. Having a job search online presence is now the fastest and best approach to getting noticed. Now begin with social networking sites, especially Linkedin, Twitter, and Facebook, which connect job seekers with job search finders.

Online video interviews are modifying the job search landscape, with employers utilizing the rich capacities of Skype, FaceTime, and other technologies for taking interviews. Also, technology-enriched candidates can gather their digitized virtual resumes where they can embed their images and create portfolios, which are a more dynamic and interactive way to lure potential employees.

2. Short and Brief Resume is Considered

Instead of giving details about your life and work, express your skills and how you can contribute to the company you are applying for briefly and to the point. As recruiting managers have to review candidates’ profiles, they give merely 30 seconds to preview your resume. Your short and attractive description of yourself is enough to help recruitment managers to decide on your profile. To get noticed and highlight your achievements, you only need to frequently update your entire job search resume and modify your skills according to the needs of employers and company requirements. It would make a summary stand in good stead and get noticed.

Keep your resume simple, as automatic applicant tracking systems read the content part and not the fancy formatting.
Formulate your resume in a word processing you that you can get all the grammar and spelling right and save it on a notepad.
Use the bullet points and keywords with the requisite facts that reflect your skills and experience.
Add an executive summary near the top of the resume with two or three bullet points showing the skills you possess. There is a list of Bullet points in order of priority relative to the job you must focus on next.

3. Recommendations and Social Proofs Are Needed

Testimonials, social proof, and recommendations reduce the risk for the suitability of your candidacy. The company always likes to hire the right person and one who is leaving the job every three months. This situation cost the company one and a half his annual salary. And in stiff competition and a tight economy, it is understandable for hiring managers to refrain from taking the risk of a person without any social background or who does not have reliable references.

Gather as many testimonials and recommendations as possible as the same testifies to your credibility, reputation, and experience for the job search. You should present three submissions for each city or place you have worked.

The father of the psychology of persuasion and science, Robert Cialdini, gave six elements of persuasion in his book, “Influence, the Psychology of Persuasion,” which provide social proofs and these are:

Social Proof
Reciprocity
Commitment and Consistency
Authority
Liking
Scarcity

It brings us closer to the world and society where we live and adopt the ways dictated to by the world and look in the direction where other people are moving and looking. It means you are connecting with more and more people. The more social proof you receive, the more you can get noticed as an outgoing, responsible, and reliable person.

4. Paper-based resumes and cover letters Are Hardly used

Hiring managers are seeking resumes and cover letters through electronic systems, and that’s through their email. It is better to prepare and format the resume for reading on the computer screen. It means it will format your documents to make the scanning easy for the recruiters. Secondly, resumes and cover letter needs to be brief, with positive points of your career highlighted. Avoid graphics and shading on your resume. Keep your resume and cover letter sample straightforward, fast, and attractive.

5. Be more Socialized

Resumes are your introductory documents, but essential is how much socialization you do. Give more importance and priority to developing a relationship with the people in your area of expertise, who share the same work profile, or even may be in a senior position. The more you keep in contact with your colleagues, peers, and other experts, the more you will gain knowledge about what’s going on in the industry and recognition, increasing your chance of getting noticed by potential employers.

Howard E. Figler, Ph.D., says in his book Complete Job Search Handbook: Everything You Need To Know To Get The Job You.

“Acquiring information is a social process; infinite pathways connect people. Many of these pathways are available, but you must activate the circuits to make them work to your advantage.”

A recent study, “Small World Wonder,” shows how useful it is to have your contacts and how they can help you achieve them. It is like a magnetism of attraction that could help you get noticed; that magnetism comes from making social contacts.

6. Employers seek talents to meet their requirements

Employers look forward to finding talents who can meet their requirements rather than the job seekers’ wants. Any candidate for the requisite job must show his capability to his potential employer’s needs. And in turn, the employer perceives the employee’s skills per the company’s policies and operational requirements. The job search should focus on what job seekers can do for their potential employees and the company.

Besides the technical skills, there are specific generalized skills that employees are looking forward to, and these are:

Communication and interpersonal skills
Keep your resume simple
Research and Analytical skills
Handling multiple tasks
Managerial and leadership skills
Computer Literacy
Interpersonal skills
Sensitivity towards other religions and casts.

Today, if you have to succeed in competition, it is essential to attire these skills in personality besides technical skills. These traits give the right candidate an edge over the others and come quickly in the eyes of the potential employees as the employees with these skills have always proved to be an asset to the company.

7. Gap between the Jobs is Fine

Now employees do not give weightage to the number of years or months of gap between the jobs. Employers realize that even the best workers can face layoffs or require a break from their previous position. They need fresh minds and talents with updated skills and people who can show initiative and capabilities to take on challenges and face problems. They appreciate the candidates who can do what they want and take the industry. Explanation about the gap in between can be given by referring to what you have been doing in this period, either you have taken up a part-time job, doing some course to upgrade your skills or performing some community services, or you have any other personal problem.

8. Use of the Nouns and Keywords In Your Profile

While creating a profile for Linkedin, make sure to use the right keywords and maximum use of nouns. Nouns and keywords give the requisite results, and the correct usage makes the profile easily searched and stand apart from the rest. To create a compelling Linkedin profile, build your professional headline next to your name, which reflects what you are. If written just below your name, the phrase will surely get a higher rating in the index and give the job seeker’s profile a good ranking.

Ensure you add keywords in the job title, which should be clear and understandable and display who you are and the position you are applying for. Linkedin provides a hundred spaces for job titles to make it possible to use as many possible keywords. It is best to do the search for the keywords and learn to use the same on the page.

9. Personal Brand is Important

Only a few people were aware of personal branding a few years back. Still, recruiters are looking forward to talents who can leave the impressionable print of their image online. Personal branding means effectively projecting your qualities to attract potential employees by emphasizing the skills, achievements, and accolades of all the years of career or academic achievements and the qualities that make you unique and the best fit for the job you are applying for.

In personal branding, in a job search, the job seeker should also be clear of their goals, objectives, and aim in life, increasing incomprehensible potentialities for building a successful career.

Analyze your passions, skills, and values, and add as much information as possible to your profile. Also, an emphasis on your qualities while forming your brands and the skills acquired you. It is all about connecting with the people who matter the most. As explained by Tom Peters in 1997 in his article “The Brand Called You,” “You’re every bit as much a brand as Nike, Coke, Pepsi, or the Body Shop. To start thinking like your favorite brand manager, ask yourself the same question the brand managers at Nike, Coke, Pepsi, or the Body Shop ask themselves: What is it that my product or service does that makes it different?

In the same way, think about what it is in you that is so different and unique. In short, your brand is a combined quality of your strengths, values, attributes, passions, skills, and quality with which people know you. It is this representation of you that can seek employees’ attention.

Any inconsistency or anything necessary for correction leaves a good impression and could deter you from passing the screening process. Even if you have not touched your computer your whole life, you can create your brand and control yourself and your image.

10. Appearance Does not Count but Personality

Today it is more about your personality rather than appearance. You may look attractive, but you will gain to the other candidate if you can impress the potential employer with your talk and manners. Show eagerness on the job profile where you are applying and know your area of functioning. Be well prepared and learn more about the company and work profile that you are applying for. Concentrate on customizing your resume and cover letter per the company’s requirements. It is best to send a few job search applications to targeted companies rather than blindly spreading them here and there.

There is a need to adopt and adhere to the latest requirements and new strategies of job search, which will enable you to get more exposure and more opportunities. In short, beating the competition requires uniqueness, capabilities, and aspirations to get seamlessly above the rest and be above the crowd.