Today’s job search is not only about creating or developing best resume but also about adopting best job search strategies and that through making indispensable space in the world online. It is all about Googling your profile to reach maximum potential researchers.
10 Exciting Things About Job search success;
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Employers Use Google To Find Their Potential Employees
Google is today’ mantra to get noticed as recruiters are now using this search engine giant including Linkedin to job search for the requisite profile, rather than using their conventional ways to seek talents. Companies have made each application mandatory to pass through the Google screening process. This means, your presence in the first page of Google is a reflection of your suitability as a job candidate. A career and exporter of the Forbes Magazine, Dan Schawbel the resume a mere decade time before the Googleized world would make it obsolete.
The rise of the internet, social network websites and all the things digital has made the resume which has been a conventional way of getting noticed and door for the job interview less important. Having an job search online presence is now a fastest and the best approach to get noticed. Now make a beginning from social networking sites especially Linkedin, Twitter and Facebook, all of which connect job seekers with job search finders.
In fact, online video interviews are modifying the job search landscape with employers utilizing the rich capacities of Skype, FaceTime and other technologies for taking interviews. Also, technology enriched candidates can gather their own digitized virtual resumes where they can embed their images, and create portfolios, which are more dynamic and interactive way to lure the potential employees.
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Short and Brief Resume Is Considered
Instead of giving details about your life and work, express your skills and how you can contribute towards the company you are applying for very briefly and to the point. As recruiting managers have to go through profiles of many candidates they give merely 30 seconds to preview your resume. Your short and attractive description about yourself is enough to help recruitment managers to make a decision on your profile. You do not need to change your whole job search resume quite often, modify your skills as per the need of the employers and company requirements to get noticed and highlight your achievements. It would make a resume stand in a good stead and get noticed.
- Keep your resume simple, as automatic applicant tracking systems read the content part and not the fancy formatting.
- Formulate your resume in a word processing you that you can get all the grammar and spelling right, and save it on a notepad.
- Use of the bullet points and keywords with the requisite facts that reflects your skills and experience.
- Add an executive summary near the top of the resume that has two or three bullet points showing the skills you are possessed with. Bullet points are listed in order of priority in relative to the job you need to focus next.
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Recommendations and Social Proofs Are Needed
Testimonials, social proof, and recommendations reduce risk for suitability of your candidacy. The company never would like to take a chance to hire a wrong person and a one who is leaving the job in every three months. This situation cost the company one and a half his annual salary. And in a stiff competition and tight economy, it is quite understandable for the hiring managers to avoid taking the risk of a person without any social background or who does not have reliable references.
It is advised to gather as many as testimonials and recommendations as possible as the same testifies your credibility, reputation, and experience for the job search. You should, at least, present three recommendations of each city or place you have worked.
The father of the psychology of persuasion and science, Robert Cialdini gave six elements of persuasion in his book, “Influence, the Psychology of Persuasion”, which give social proofs and these are:
- Social Proof
- Reciprocity
- Commitment and Consistency
- Authority
- Liking
- Scarcity
This brings us closer to the world and society where we are living and adopting the ways that are dictated to by the world and look in the direction where other people are moving and looking. This literally means you are connecting with more and more people. The more you get the social proofs more you have the chance to get noticed as you will be considered as outgoing, responsible, reliable person- a person who can be trusted.
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Paper-based resumes and cover letters Are Hardly used
Hiring managers are seeking resumes and cover letters through electronic systems and that’s through their email. It is better to prepare the resume and format it to be read on the computer screen. This means your documents will be formatted to make the scanning easy for the recruiters. Secondly, resumes and cover letter needs to be brief, with positive points of your career highlighted. Avoid graphics and shading on your resume. Just keep your resume and cover letter simple, straightforward, brief and attractive.
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Be more Socialized
Resumes are your introductory documents but important is how much socialized you are. Give more importance and priority to develop a relationship with the people who are in your area of expertise, and share the same work profile or even he or she may be in senior position. The more you keep in contact with your colleagues, peers, and other experts, the more you would gain knowledge about what’s going on the industry and recognition and increase your chance of getting noticed by potential employers.
By Howard E. Figler, Ph.D., says in his book complete Job Search Handbook: Everything You Need To Know To Get The Job You.
“Acquiring information is a social process, people are connected to one another by an infinite number of pathways. Many of these pathways are available to you, but you must activate the circuits to make them work to your advantage.”
A Recent study known as “Small World Wonder”, show how useful is it to have your personal contacts and how the same can help you achieve it. It is like a magnetism of attraction that could help you get noticed and that magnetism comes by making social contacts.
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Employers seek talents to meet their requirements
Employers are looking forward to finding the talents who can meet their requirements and not what the job seekers wanted. Any candidate for the requisite job needs to show his capability in accordance with his potential employers needs. And in turn, employer perceives the employees skills as per the company’s policies and their operational needs. It is highly suggested that the job search should focus on what job seeker can do for his potential employee and company.
Besides the technical skills, there are certain generalized skills that employees are looking forward to and these are:
- Communication and interpersonal skills
- Research and Analytical skills
- Handling multiple tasks
- Managerial and leadership skills
- Computer Literacy
- Interpersonal skills
- Sensitivity towards other religion and casts.
Today, if you have to succeed competition, it is important to attire these skills in personality besides technical skills. These traits give a right candidate an edge over the others and come easily in the eyes of the potential employees as the employees with these skills have always proved to be an asset for the company.
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Gap between the Jobs is fine
Now employees do not give weight age to the number of years or months of gap between the jobs. Employers do realize that even the best of the workers can get laid off and or needed a break from the previous job. What they need is fresh minds and talents with updated skills and people who can show initiative and capabilities to take on the challenges and face the problems. They appreciate the candidates who can do what they want on their own and take initiatives. Explanation about the gap in between can be given by referring to what you have been doing in this period, either you have taken up a part-time job, doing some course to upgrade your skills or performing some community services or you have any other personal problem.
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Use of the nouns and keywords In your profile
While creating a profile for Linkedin make sure to use the right keywords and maximum use of nouns. Nouns and keywords give the requisite results and the right usage of the same makes the profile easily searched and stand apart than the rest. To create an effective Linkedin profile, create your professional headline just next to your name, which is a reflection of what you are. The phrase if written just below your name will surely get a higher rating in the index and give the job seeker’s profile a good ranking.
Make sure that you add keywords in the job title, which should be clear and understandable and display who you are and position you are applying for. Linkedin provides a hundred spaces for job titles to make it possible to use as many possible keywords. So it is best to do the search for the keywords and learn to use the same on the page.
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Personal Brand is important
Few years back hardly anyone was aware about the personal branding but now recruiters are looking forward to talents who are able to leave their impressionable print of their image online. Personal branding means effectively projecting your qualities to attract the potential employees by laying emphasis on the skills, achievements, and accolades all the years of career or academic achievements and the qualities that make you unique and best fit for the job you are applying for.
In the personal branding, in a job search the job seeker also should be clear of his or her goals, objectives and aim in life which would increase incomprehensible potentialities for building a successful career.
Analyze your passions, skills, and values and add in your profile and as much information as possible. Also an emphasis on the qualities, you have while forming your personal brands and the skills that are acquired of you. It is all about connecting with the people who matters the most. As explained by Tom Peters in 1997 in his article “The Brand Called you”, “You’re every bit as much a brand as Nike, Coke, Pepsi, or the Body Shop. To start thinking like your own favorite brand manager, ask yourself the same question the brand managers at Nike, Coke, Pepsi, or the Body Shop ask themselves: What is it that my product or service does that makes it different?
In the same way, think what is it in you that is so different and unique. In short your personal brand is a combined quality of your strengths, values, attributes, passions, skills, quality with which people know you and it is this representation of you can seek employees’ attentions.
Any inconsistency or anything written wrong leaves a bad impression and could deter you from passing the screening process. Even you have not touched your computer whole your life you can create your personal brand and be control of yourself and your own image.
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Appearance does not count but Personality
Today it is more about your personality rather than appearance. You may look and appear attractive but if you cannot impress the potential employer by your talk and manners you will lose to the other candidate. You should show eagerness on the job profile where you are applying for and have knowledge about your area of functioning. Be well prepared and know more about the company and work profile where you are applying for. Concentrate on customizing your resume and cover letter as per the company’s requirements. It is best to send few job search applications to just targeted companies rather than blindly spreading it here and there.
There is a need to adopt and adhere to the latest requirements and new strategies of job search which will enable you to get more exposure and more opportunities. In short, to beat competition it requires uniqueness, capabilities and aspirations to get seamlessly above the rest and be above the crowd.
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