EDUCBA

EDUCBA

MENUMENU
  • Explore
    • Lifetime Membership
    • All in One Bundles
    • Fresh Entries
    • Finance
    • Data Science
    • Programming and Dev
    • Excel
    • Marketing
    • HR
    • PDP
    • VFX and Design
    • Project Management
    • Exam Prep
    • All Courses
  • Blog
  • Enterprise
  • Free Courses
  • Login
Home Software Development Software Development Tutorials Software Development Basics App Analytics Tools

App Analytics Tools

Updated June 19, 2023

App Analytics Tools

Introduction to App Analytics Tools

App Analytics is the process where the team test and analyze the data and understand how users are engaged with their application. App Analytics helps to understand user interest in the app and how well the system performs. What features are missing? In short, it gives the overall performance of the application. To perform this analysis, the team uses tools. App analytics tools analyze the app’s performance and help you understand the user’s interaction and how to optimize the app to reach the goals.

Start Your Free Software Development Course

Web development, programming languages, Software testing & others

Top 10 App Analytics Tools

Here we discuss the top 10 app analytics tools:

1. Localytics

Localytics is the best app analytics tool. It is a cloud-based analytics tool that targets every customer from media, travel, business, retail, and lifestyle. Its retention feature generates an analysis that pinpoints reasons for business problems, such as low conversion rates, drop-offs, and reduced client retention. It also provides customized notifications and recommendations and personalized messaging features. Localytics understand and stop. Customer churn, app uninstall, and encourage conversation using predictive analytics. Localytics engage across various mobile app channels, including app and web push, in-app message band app inbox.

2. Google Analytics

Another best app analytics tool is google analytics which tracks and reports the application’s traffic. It follows the user’s various activities, such as session duration, bounce rate, pages per session, etc. It is integrated with Google ads. It identifies the poorly performing pages with techniques such as funnel visualization, where users come from, their geographical position, and how long they stay. Google Analytics also provides advanced features such as customer visitor segmentation.

3. Apple Analytics

Another app analytics tool is apple analytics. It tracks user engagement and app store impressions and provides user segmentation tools. It gives insight into which applications or app subscriptions are popular. Based on this data and analysis, developers can change applications to attract new and existing users. It allows users to measure the percentage of views of your application on the app store. Track various activities such as the number of installations, app users, sessions, and active devices.

4. Firebase

Google develops Firebase to create mobile and web applications. It is integrated with other Google products, such as ads And AdMob. Analysis can be done in one central location using analytics, messaging, database, and crash reporting. It allows users to sign in to the app with their Facebook, Google, Twitter, or GitHub accounts. It tracks each step of the onboarding flow to improve the experience. Firebase uses remote config to show the specific content to each defined audience.

5. Mixpanel

Mixpanel is one of the most popular app analytics tools. It is codeless, which means there is no need for coding knowledge to track the app analytics. It is available in two versions, a free and paid versions. Its free version comes with limited access, and paid version offers various facilities. Based on the data points, the organization can choose its plan. It helps organizations go through different ranges of data points and understand the user’s overall performance on multiple channels.

6. Buildfire

Developers use Buildfire to develop and analyze the app. It provides build fire recon features that provide powerful app analytics for users. Buildfire tracks various activities such as how many users register, use of the plugin, number of installations, bounce rate, etc. Buildfire creates a user segment based on activity. Based on user tags, it also restricts the content of the application. It allows user to integrate their data with others such as google analytics, Mixpanel, amplitude, etc. It also delivers targeted push notifications at every step of the user activity.

7. AppsFlyer

AppsFlyer is a SaaS-based app analytics tool that supports various operating systems like Windows, iPhone, and Android. AppsFlyer provides multiple features, including retention reports, cohort analyses, installation measurements, rich in-app events, bundled app measurements for iOS, TV app ad attribution, people-based attribution deep linking, bright banners, and performance metrics.

8. Smartlook

Another best app analytics tool is Smartlook. It offers to record to authenticate users. It allows users to integrate the data on various platforms, such as iOS and Slack. It provides a customizable dashboard to track and analyze information quickly.

9. AppDynamics

Another app analytics tools are AppDynamics. It is an application performance management-based tool that manages the performance and availability of the applications over cloud computing environments and inside the data center. It allows users to perform cloud migration, track activities, audit, and adopt DevOps. The availability of the applications and their operating range is also notified with AppDynamics. AppDynamics offers intelligence software and tools to improve the working of the tool.

10. App Annie

App Annie is another best app analytics tool, which allows users to track their competitors and identify the best Applications and their activities. It Manages, enriches, and identifies hidden performance opportunities across your advertising and monetization data.

Recommended Articles

This is a guide to App Analytics Tools. Here we discuss the introduction and the top 10 App Analytics Tools in detail. You may also have a look at the following articles to learn more –

  1. Mobile App Analytics Tools
  2. Predictive analytics tools
  3. Cloud Migration Tools
  4. Azure API App
ADVERTISEMENT
All in One Excel VBA Bundle
500+ Hours of HD Videos
15 Learning Paths
120+ Courses
Verifiable Certificate of Completion
Lifetime Access
ADVERTISEMENT
Financial Analyst Masters Training Program
2000+ Hours of HD Videos
43 Learning Paths
550+ Courses
Verifiable Certificate of Completion
Lifetime Access
ADVERTISEMENT
All in One Data Science Bundle
2000+ Hour of HD Videos
80 Learning Paths
400+ Courses
Verifiable Certificate of Completion
Lifetime Access
ADVERTISEMENT
All in One Software Development Bundle
5000+ Hours of HD Videos
149 Learning Paths
1050+ Courses
Verifiable Certificate of Completion
Lifetime Access
Primary Sidebar
Footer
About Us
  • Blog
  • Who is EDUCBA?
  • Sign Up
  • Live Classes
  • Certificate from Top Institutions
  • Contact Us
  • Verifiable Certificate
  • Reviews
  • Terms and Conditions
  • Privacy Policy
  •  
Apps
  • iPhone & iPad
  • Android
Resources
  • Free Courses
  • Java Tutorials
  • Python Tutorials
  • All Tutorials
Certification Courses
  • All Courses
  • Software Development Course - All in One Bundle
  • Become a Python Developer
  • Java Course
  • Become a Selenium Automation Tester
  • Become an IoT Developer
  • ASP.NET Course
  • VB.NET Course
  • PHP Course

ISO 10004:2018 & ISO 9001:2015 Certified

© 2023 - EDUCBA. ALL RIGHTS RESERVED. THE CERTIFICATION NAMES ARE THE TRADEMARKS OF THEIR RESPECTIVE OWNERS.

EDUCBA

*Please provide your correct email id. Login details for this Free course will be emailed to you

Let’s Get Started

By signing up, you agree to our Terms of Use and Privacy Policy.

EDUCBA
Free Software Development Course

Web development, programming languages, Software testing & others

By continuing above step, you agree to our Terms of Use and Privacy Policy.
*Please provide your correct email id. Login details for this Free course will be emailed to you

EDUCBA

*Please provide your correct email id. Login details for this Free course will be emailed to you
EDUCBA

*Please provide your correct email id. Login details for this Free course will be emailed to you
EDUCBA Login

Forgot Password?

By signing up, you agree to our Terms of Use and Privacy Policy.

This website or its third-party tools use cookies, which are necessary to its functioning and required to achieve the purposes illustrated in the cookie policy. By closing this banner, scrolling this page, clicking a link or continuing to browse otherwise, you agree to our Privacy Policy

Loading . . .
Quiz
Question:

Answer:

Quiz Result
Total QuestionsCorrect AnswersWrong AnswersPercentage

Explore 1000+ varieties of Mock tests View more

🚀 Extended Cyber Monday Price Drop! All in One Universal Bundle (3700+ Courses) @ 🎁 90% OFF - Ends in ENROLL NOW