Profitability vs Liquidity

Difference Between Profitability vs Liquidity

In any company analysis, the two major parameters for analysis are profitability and liquidity which are the two important criteria for a company to have creditworthiness and have an increasing market capital and market share. Profitability vs Liquidity needs to be analyzed in detail. In this Profitability vs Liquidity article, we will try and understand the difference and the characteristics of the two in detail and why these two parameters are important for a financial analyst.

Head To Head Comparison Between Profitability vs Liquidity (Infographics)

Below is the top 6 difference between Profitability vs Liquidity

Key Differences Between Profitability vs Liquidity

let us discuss some of the major Difference Between Profitability vs Liquidity:

• Profitability refers to the company improvement in margins, margins refer to revenue – cost the more the margins are increasing it reflects enhanced profitability in the company for that financial year. Profitability enhances the equity reserves and growth prospects of the company. On the other hand, liquidity refers to the ability of the firm to meet short-term and long-term obligations which the business needs to pay in the long-run and in the short-run the current portion of liabilities
• One of the key differences is that it is not necessary always that the company who is profitable is also liquid in nature that is because the company has invested heavily In the future projects of the company from which the receivables are due after a considerable period of time. This is a major difference which needs to be understood when doing financial projections for any company. A company who is not liquid in nature can also go bankrupt in the short-run because it does not have enough liquidity in its hands that is why the company needs working capital in order to meet short-term obligations
• Profitability is a measure of business success that is how well the company is performing over a period of time it is not an indication of how cash-rich the company is and it cannot tell the analyst the cash position of the company. Liquidity, on the other hand, tells us the cash position of the company, too much cash on the balance sheet also indicates poor working capital management of the company as the company is bearing the opportunity cost of cash which is lying idle on the balance sheet
• Profitability is the financial performance measure of the company which is indicated in the income statement and is reported as Net profit in the profit and loss account. If the number of net profit is negative it indicates that the company is bearing losses in that period. Liquidity is present in the balance sheet on the current assets section of any balance sheet of the company which includes marketable securities, prepaid expenses, and inventories apart from cash

Profitability vs Liquidity Comparison Table

Below is the 6 topmost comparison between Profitability vs Liquidity

Conclusion – Profitability vs Liquidity

Both Profitability vs Liquidity are important for a business as it is a vital aspect for a company. If the company does not have enough cash on its hands the working capital management will go for a toss and the company needs to look for a working capital loan which in turn will increase the interest cost of any business. Profitability is also a vital aspect as the company needs to analyze the reason for low-profit growth and also focus on cost reduction.

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This has a been a guide to the top difference between Profitability vs Liquidity. Here we also discuss the Profitability vs Liquidity key differences with infographics, and comparison table. You may also have a look at the following articles to learn more.

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