Best GS1 QR Code Generators in 2026
Did you know that two-dimensional (2D) barcodes, like QR codes, can now be scanned in POS systems? You might have spotted them on products. Many were built mainly for phones, but things have changed. These new-generation barcodes now serve both checkout counters and smartphones. Why does this matter? Better traceability. Each GS1 QR code carries more specific product details, helping the supply chain maintain order. For customers, it provides clearer information, enabling smarter purchase decisions. Below is a list of the best GS1 QR code generators to try. Brands are encouraged to test these codes early, as some sectors may soon mandate their use.
What is a GS1 Digital Link QR Code?
Often referred to as a GS1 QR code, the correct term is a GS1 Digital Link QR code. These codes encode raw product data for use by scanners and business systems. When linked to a webpage or online resource, the code becomes a GS1 Digital Link QR code, designed for both consumer access and product identification. The code works by arranging product details into a machine-readable URL.
For Example:
| Application Identifier | Meaning | Value |
| 01 | Global Trade Item Number/GTIN | 04691725526621 |
| 22 | Consumer Product Variant | 45547 |
| 10 | Batch/Lot Number | ABC123 |
| 21 | Serial Number | C2301-12345 |
| 13 | Packaging date (yymmdd) | 250825 |
| 17 | Expiry date (yymmdd) | 251216 |
Traditional UPC or EAN barcodes store only the GTIN. In contrast, GS1 Digital Link QR codes enable richer, structured information that machines can read instantly. Most GS1 offices do not provide a GS1 QR code generator; instead, they set rules and formats that allow businesses to create their own codes. For small and medium companies, third-party GS1 QR code generators simplify setup and usage.
Best GS1 QR Code Generators to Try in 2026
The list below highlights the top tools, their key features, and pricing to help you quickly compare options.
1. QR TIGER
Image Source: QR TIGER
Pricing plans
- Freemium: up to 3 QR codes
- Ultimate: US$18/month for 200 QR codes
- Business: US$39/month for 500 QR codes
- Deluxe: US$89/month for 1000 QR codes
- Enterprise: Quoted on request
Features
- Fields for common AIs: Provides ready-made fields for standard Application Identifiers, with support for custom AIs as long as GS1 rules are followed to maintain barcode validity.
- Multiple link options: Offer single URLs, files, multi-link pages, context-based Smart QR codes, and full product pages with text, images, videos, and links for flexible information sharing.
- QR customization within GS1/ISO rules: Allows safe color changes and simple branding without affecting scan reliability or compliance.
- Downloadable QR and EAN barcodes: Generates both QR codes and EAN barcodes in multiple file formats, eliminating the need for separate tools.
- All-in-one interface: Combines settings, inputs, and previews on a single page for a faster and more organized setup process.
Best feature
The customizable product page output gives a clear, detailed view of the item. It supports text, images, videos, and links. There are five preset themes that you can adjust for branding. Scanners get all important product info in one place, making it feel like a compact digital brochure.
2. Smartlinks
Image Source: Smartlinks
SmartLinks is a UK-based company, so the Great British Pound (£) is the base currency.
Pricing plans
- Freemium: up to 10 QR codes
- Inform: £9.50/Month for 20 QR codes
- Engage: £19.50/Month for 50 QR codes
- Enterprise: Starts at £150+/Month
Features
- GTIN only: The tool accepts only the product GTIN. It does not support batch, serial, or expiry inputs. This limits the amount of product detail the QR code can store. Traceability remains basic.
- Focused on the product page output: Its strength is the product page. The layout is clean and easy to work with. Content loads smoothly. It presents product information clearly.
- Many customization options: You can adjust many parts of the product page. It gives you plenty of control. The catch is that learning all the settings takes time. The payoff is stronger customization.
- No QR code design customization: You can not change the QR code’s style. The code stays plain for scanner clarity. Good for reliability. Limited for branding.
Best feature
The product page is stronger than QR TIGER’s in terms of function and flexibility. The extra settings produce a more polished, customized output once you get used to them. The downside is the GTIN-only input, which reduces what you can store compared to full GS1 2D barcodes. This makes it harder to include batch or serial info that many industries now prefer.
3. QR Planet
Image Source: QR Planet
Pricing plans
No Freemium plan, but it has a 30-day free trial.
- Starter: US$5 per month for 5 QR codes.
- Premium: US$15 per month for 100 QR codes.
- White Label: US$35 per month for 250 QR codes
- Enterprise: Quoted on request.
Features
- All-in-one QR code platform: Supports various QR code formats beyond GS1, offering flexibility for mixed-use projects.
- Multiple GS1 data fields: Accepts GTIN, batch, expiry, and serial numbers to enhance traceability and meet supply chain requirements.
- Automated redirection: Automatically routes users to the appropriate app or device, improving the scanning experience.
- Single URL or landing page: Allows either a simple link or a richer product landing page for detailed information.
- Built-in pop-up guides: On-page documentation helps explain features without switching tabs, making the platform easier to learn.
Best feature
Customization for the landing or product page is basic, but the platform supports custom HTML and CSS. This opens the door for deeper branding and layout control. You can shape the page far beyond the default tools. It gives more room for creative adjustments.
Final Thoughts
Each GS1 QR code generator has unique strengths. Some excel in detailed product page outputs, while others handle multiple data fields or flexible links better. Selection should depend on use case, feature requirements, and budget.
Upgrading to GS1 Digital Link QR codes ensures granular product data and links to online content, enhancing supply chain tracking and the customer experience. QR TIGER, SmartLinks, and QR Planet are all strong choices and represent the best GS1 QR code generators currently available.
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This in-depth guide to GS1 QR code generators offers insights to improve product traceability and digital engagement. Explore these recommended articles for guidance on strengthening your product data management efforts.
