Brand Management (Module #2) - Brand Equity

Through this course you will learn about building brand equity- elements and examples, qualitative and quantitative methods of brand equity

Full Star Full Star Full Star Full Star Empty Star  13
  |   469 Learners
  |   Upto 2 hours  2 Hrs
  |   9 Lectures
  |   Appropriate for all  All Levels
Brand Management (Module #1) - Introduction

Through this course you will learn about introduction, introduction to brands management, creating a brand and different type of brands, organizational culture for successful brand management.

Full Star Full Star Full Star Full Star Empty Star  13
  |   479 Learners
  |   2 - 6 hours  3 Hrs
  |   15 Lectures
  |   Appropriate for all  All Levels
How to Name Your Brand

This wonderful online course on How to Name Your Brand is a detailed course which will help you understand all the important concepts and topics of How to Name Your Brand.

Full Star Full Star Full Star Full Star Empty Star  101
  |   9000 Learners
  |   2 - 6 hours  6 Hrs
  |   35 Lectures
  |   Beginner  Beginner
Online Brand Management Training

This is a online course is to gain comprehensive understanding of Brand Management. The aim is to learn essential concepts in Brand Management right from scratch. The tutorials will help you learn about Creating a Brand, Organizational Culture for Successful Brand Management, Brand Equity Like Money in the Bank, Measuring Brand Equity Report Card, Consumer Behaviour and Brand Buying Decisions, Brand Positioning, Branding and Marketing Communication, Case Study on Aditya Birla Group Brands in a border less world and quiz on branding.

Full Star Full Star Full Star Full Star Half Star  81
  |   16680 Learners
  |   6 - 12 hours  12 Hrs
  |   64 Lectures
  |   Appropriate for all  All Levels

“This course on job rotation will give you brief idea how this technique is used by employers to rotate assigned jobs of their employees, the course is very well structured and gives you proper knowledge about the subject with relevant examples. I enjoyed learning this course!!!!!

— Alex Bousquet

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