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Home Marketing Marketing Courses The Complete Strategic Management Course Bundle – 32 Courses in 1

STRATEGIC MANAGEMENT
Specialization | 32 Course Series

This Strategic Management Training includes 32 Courses with 138+ hours of video tutorials and One year access. You get to learn how to create strategies to meet objectives of a business, assign resources and implement the plans. We also learn how to scan the external business environment, change management, Leadership, and strategic control systems.

MOST POPULAR
4.5 (16,939 ratings)

* One Time Payment & Get One year access

Offer ends in:

What you'll get

  • 138+ Hours
  • 32 Courses
  • Course Completion Certificates
  • One year access
  • Self-paced Courses
  • Technical Support
  • Mobile App Access
  • Case Studies
  • Download Curriculum

Synopsis

  • Courses: You get access to all 32 courses, Projects bundle. You do not need to purchase each course separately.
  • Hours: 138++ Video Hours
  • Core Coverage: Learn how to create strategies to meet the objectives of a business, assign resources, and implement the plans.
  • Course Validity: One year access
  • Eligibility: Anyone serious about learning Strategic Management and wants to make a career in this Field
  • Pre-Requisites: Basic knowledge about business management would be preferable
  • What do you get? Certificate of Completion for each of the 32 courses, Projects
  • Certification Type: Course Completion Certificates
  • Verifiable Certificates? Yes, you get verifiable certificates for each course with a unique link. These link can be included in your resume/Linkedin profile to showcase your enhanced skills
  • Type of Training: Video Course – Self Paced Learning

Content

  • Section 1: Strategic Management and Marketing Fundamentals

    Courses No. of Hours Certificates Details
    Intro to Strategic Management Eco-System3h 25m✔
    Strategy Formulation and Enunciation8h 5m✔
    Strategy Implementation4h 18m✔
    Strategy Evaluation and Re-Engineering1h 14m✔
    Strategic Management Case Study - Company Business Solution5h 12m✔
    Strategic Management Case Study - ABC Private Limited3h 02m✔
    Marketing - A Beginners Guide7h 8m✔
    Marketing Case Study - Brand Matrix4h 54m✔
    Sales Transformation - Sales Skills Mastery10h 21m✔
    Strategic Human Resource Management - Manager's Role1h 7m✔
    Theories of Strategic Management6h 21m✔
  • Section 2: Business Analysis, Entrepreneurship, and Branding

    Courses No. of Hours Certificates Details
    Business Analysis Training11h 03m✔
    Business Case Writing3h 15m✔
    Perspective Management | Your Business Management3h 52m✔
    Entrepreneurship Course6h 18m✔
    Innovative Customer Service Techniques Training4h 33m✔
    Creating a Memorable Brand Name for a Business4h 01m✔
  • Section 3: Logistics, Supply Chain Management, and Market Research

    Courses No. of Hours Certificates Details
    Logistics and Supply Chain Management7h 18m✔
    Logistics and Supply Chain Management Case Study #13h 29m✔
    Managing Customer Feedback3h 27m✔
    Market Research4h 01m✔
    Market Research Case Study #12h 18m✔
    Offline Marketing for Customers4h 6m✔
    Marketing Psychology - Understanding Customers4h 1m✔
    Mass Communication and Customers1h 44m✔
  • Section 4: Advanced Marketing Strategies and Retail Management

    Courses No. of Hours Certificates Details
    Marketing Case Study - New Market Penetration4h 15m✔
    Market Research Case Study #23h 11m✔
    Logistics and Supply Chain Management Case Study #22h 35m✔
    Retail Management7h 07m✔
    Retail Management Case Study #22h 49m✔
    Digital Marketing Case Study #12h 5m✔
    Digital Marketing Case Study #22h 14m✔

Description

Welcome to the Comprehensive Business Management and Marketing course! This dynamic program offers a comprehensive exploration of strategic management, marketing fundamentals, business analysis, entrepreneurship, logistics, supply chain management, market research, retail management, and digital marketing. Throughout the course, you will delve into key concepts, practical strategies, and real-world case studies to develop a holistic understanding of effective business management and marketing practices. Whether you're a budding entrepreneur, aspiring business leader, or seasoned professional looking to enhance your skills, this course is designed to equip you with the knowledge and tools necessary to thrive in today's competitive business landscape. Join us on this transformative learning journey and unlock your potential for success in the world of business and marketing.

Section 1: Strategic Management and Marketing Fundamentals

  • Intro to Strategic Management Eco-System: Explore the foundational concepts and components of the strategic management ecosystem, understanding its relevance in organizational success.
  • Strategy Formulation and Enunciation: Dive deep into the process of crafting strategic plans and effectively communicating them to stakeholders for organizational alignment.
  • Strategy Implementation: Learn the practical steps involved in executing strategic initiatives, translating plans into action for tangible results.
  • Strategy Evaluation and Re-Engineering: Understand the importance of ongoing evaluation and adaptation of strategies, and techniques for re-engineering strategies when necessary.
  • Strategic Management Case Studies: Analyze real-world case studies of companies' strategic management approaches, gaining insights into strategic decision-making processes.
  • Marketing - A Beginners Guide: Gain a comprehensive introduction to marketing principles, covering essential concepts and strategies for effective market positioning.
  • Marketing Case Study - Brand Matrix: Explore a case study examining brand management strategies, delving into the creation and maintenance of successful brands.
  • Sales Transformation - Sales Skills Mastery: Enhance your sales skills and strategies through comprehensive training, focusing on transforming sales processes and driving business growth.
  • Strategic Human Resource Management: Learn how strategic HR management contributes to organizational success, emphasizing the alignment of HR practices with strategic objectives.
  • Theories of Strategic Management: Delve into various theoretical frameworks of strategic management, understanding different perspectives and approaches to strategic planning.

Section 2: Business Analysis, Entrepreneurship, and Branding

  • Business Analysis Training: Master the art of business analysis, learning techniques for assessing organizational needs, identifying opportunities, and developing effective business solutions.
  • Business Case Writing: Develop proficiency in crafting compelling business cases, learning to articulate the rationale and value proposition of proposed projects or initiatives.
  • Perspective Management: Explore the concept of perspective management and its role in shaping organizational culture, decision-making, and leadership effectiveness.
  • Entrepreneurship Course: Gain insights into the entrepreneurial mindset, learning essential skills and strategies for launching and managing successful ventures.
  • Innovative Customer Service Techniques: Discover innovative approaches to customer service delivery, focusing on enhancing customer satisfaction and loyalty through exceptional service experiences.
  • Creating a Memorable Brand Name: Learn the art and science of brand naming, exploring strategies for creating memorable and impactful brand identities.

Section 3: Logistics, Supply Chain Management, and Market Research

  • Logistics and Supply Chain Management: Explore the fundamentals of logistics and supply chain management, including key concepts, processes, and strategies for optimizing supply chain operations.
  • Logistics and Supply Chain Management Case Studies: Analyze real-world cases illustrating logistics and supply chain management challenges and solutions, gaining practical insights into industry best practices.
  • Managing Customer Feedback: Learn effective techniques for collecting, analyzing, and leveraging customer feedback to improve products, services, and overall customer experience.
  • Market Research: Dive into the principles and methods of market research, gaining proficiency in conducting research to gather valuable insights into consumer behavior, market trends, and competitive dynamics.
  • Market Research Case Studies: Explore case studies showcasing successful market research initiatives, highlighting their impact on business decision-making and strategy formulation.
  • Offline Marketing for Customers: Discover offline marketing strategies and tactics for reaching and engaging target customers through traditional channels and mediums.
  • Marketing Psychology: Understand the psychological principles that influence consumer behavior and decision-making, leveraging psychological insights to develop effective marketing strategies.
  • Mass Communication and Customers: Learn how mass communication channels can be utilized to effectively reach and engage target customers, exploring strategies for impactful messaging and communication.

Section 4: Advanced Marketing Strategies and Retail Management

  • Marketing Case Study - New Market Penetration: Analyze a case study focusing on successful market penetration strategies, exploring the challenges and opportunities of entering new markets.
  • Retail Management: Gain a comprehensive understanding of retail management principles and practices, covering topics such as store operations, merchandising, and customer service.
  • Retail Management Case Study: Explore a real-world case study highlighting effective retail management strategies and approaches, drawing lessons from industry success stories.
  • Digital Marketing Case Studies: Examine case studies showcasing digital marketing success stories and innovative digital marketing campaigns, gaining practical insights into digital marketing best practices and trends.

Sample Certificate

Course Certification

Requirements

  • Basic understanding of business concepts: Familiarity with fundamental business terms and principles such as marketing, sales, finance, and operations.
  • Knowledge of marketing fundamentals: Understanding of marketing concepts such as market segmentation, targeting, positioning, branding, and promotion.
  • Proficiency in computer systems: Comfortable using computer systems and software applications, including word processing, spreadsheets, and internet browsers.
  • Familiarity with Microsoft Office or similar tools: Ability to navigate and use software like Microsoft Word, Excel, and PowerPoint for document creation, data analysis, and presentations.
  • Strong communication skills: Ability to effectively communicate ideas and thoughts both verbally and in writing.
  • Curiosity and willingness to learn: Eagerness to explore new concepts, engage with course materials, and participate actively in discussions and activities.

Target Audience

  • Business professionals: Individuals working in various industries who seek to enhance their knowledge and skills in strategic management, marketing, business analysis, logistics, supply chain management, market research, retail management, and digital marketing.
  • Entrepreneurs: Aspiring and established entrepreneurs who want to develop a deeper understanding of business management and marketing strategies to grow their ventures successfully.
  • Marketing professionals: Marketers looking to expand their expertise beyond traditional marketing tactics and explore the latest trends and best practices in digital marketing, market research, and customer engagement.
  • Students and graduates: College students or recent graduates pursuing degrees in business, marketing, management, or related fields who want to supplement their academic learning with practical insights and real-world case studies.
  • Career changers: Individuals considering a career transition into business management, marketing, or related fields who wish to acquire relevant knowledge and skills to succeed in their new roles.
  • Anyone interested in business and marketing: Individuals with a general interest in business and marketing who want to gain insights into industry trends, best practices, and strategic approaches to effectively manage businesses and engage customers in today's competitive landscape.

Course Ratings

  • Vasileios A. Yakinthos
    Getting a Good Overview of Logistics

    Getting a Good Overview of Logistics is, in my opinion, the ground for developing financial management skills in the future. In essence, this course will give you an idea of how a business 'ticks'!

    Vasileios A. Yakinthos

  • Miguel Gomes Monteiro
    Surprisingly thorough Course

    Learned a lot here, honestly more than I was expecting. Quite enjoyed this course, comprehensive, detailed and appreciated the journey of Customer Support through time. Plenty of knowledge here, take away messages and procedures. Suitable for sales, Customer Service, Tourism and others. Thank you!

    Miguel Gomes Monteiro

  • Dr. Sharli Achary
    Marketing Beginners a superb module.

    It is indeed a superb module for all the beginners who want to know about Marketing and its origin and existence. Really a worth listening lecture Video.

    Dr. Sharli Achary

  • Pallavi Kaushal
    Strategic Human Resource management

    i finished this course recently and had been studying about the topic through mediums also but the course presented here was the best out of them all...the way the entire course has been planned and delivered is excellent and very easy to understand and connect to real life work place situations. Good work team!

    Pallavi Kaushal

* One Time Payment & Get One year access

Offer ends in:

Training 5 or more people?

Get your team access to 5,000+ top courses, learning paths, mock tests anytime, anywhere.

Drop an email at: [email protected]

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Course Curriculum
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    CoursesNo. of Hours
    Intro to Strategic Management Eco-System3h 25m
    Strategy Formulation and Enunciation8h 5m
    Strategy Implementation4h 18m
    Strategy Evaluation and Re-Engineering1h 14m
    Strategic Management Case Study - Company Business Solution5h 12m
    Strategic Management Case Study - ABC Private Limited3h 02m
    Marketing - A Beginners Guide7h 8m
    Marketing Case Study - Brand Matrix4h 54m
    Sales Transformation - Sales Skills Mastery10h 21m
    Strategic Human Resource Management - Manager's Role1h 7m
    Theories of Strategic Management6h 21m
    Business Analysis Training11h 03m
    Business Case Writing3h 15m
    Perspective Management | Your Business Management3h 52m
    Entrepreneurship Course6h 18m
    Innovative Customer Service Techniques Training4h 33m
    Creating a Memorable Brand Name for a Business4h 01m
    Logistics and Supply Chain Management7h 18m
    Logistics and Supply Chain Management Case Study #13h 29m
    Managing Customer Feedback3h 27m
    Market Research4h 01m
    Market Research Case Study #12h 18m
    Offline Marketing for Customers4h 6m
    Marketing Psychology - Understanding Customers4h 1m
    Mass Communication and Customers1h 44m
    Marketing Case Study - New Market Penetration4h 15m
    Market Research Case Study #23h 11m
    Logistics and Supply Chain Management Case Study #22h 35m
    Retail Management7h 07m
    Retail Management Case Study #22h 49m
    Digital Marketing Case Study #12h 5m
    Digital Marketing Case Study #22h 14m

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