CRM Training (6 Courses, 3+ Projects)

Objectives

The main objective of customer relationship management training for any organization is customer retention and customer relationship improvement. Apart from the primary objective of improving customer relationship management there are other objectives like tracking the customer requirement effectively, productivity tracking, tracking customer behavior and it provides a cost-effective solution to deal with customer complaints and grievances. The CRM helps to focus on the customers, service users, colleagues, suppliers and vendors and all other merchants who related to the organization in one or the other way and there are different CRM software available that helps to meet the needs of an organization.

Course Highlights

1. This training focusses on learning and understanding of the customer retention and customer relationship improvement as all the business is dependent on the customers directly or indirectly. This training will help the professionals to deal with the customers, vendors, suppliers, colleagues, etc. who are connected to the organization in one or the other way and to track them as per the business requirement.
2. The training provides hands-on training on different CRM software and tools which are extremely beneficial while maintaining the customer data. These CRM tools help you to stay connected with the customers, accumulate their requirements, streamline the process, reorganize the system and improve the business revenue.
3. The CRM training helps ineffective marketing by helping and improving the campaign projects and lets the marketing professionals to create effective marketing campaigns and to follow them.
4. A CRM provides accurate customer requirements and helps in creating efficient and customizable dashboards of the customer’s present requirement along with the customer’s history. Thus, CRM training also trains in customer data documentation for any future reference and for building customer management strategies.
5. This training covers the analytical training on VBA, salesforce and salesforce development module, cloud computing and data warehouse concept, campaign management, calendar and task management, ZOHO training, MS- dynamics and various plugins which are essential for maintaining and creating the dynamic datasheet of the customer requirement and business improvement.
6. The course helps to develop and understand the different techniques and ways that are helpful to increase customer satisfaction by taking constant feedback from the customers. Accumulation of feedback from the customer will help to analyze the customer action and behavior.
7. Eventually if the business can understand the customer better, the organization can align the sales and support teams to serve the customer in a much more streamlined and effective way which will help to expand the organization’s customer base.
8. This training also helps to understand the cloud computing concept and benefits of cloud computing which is essential for reducing the unnecessary cost on the hardware and thus can save the organization’s budget.

Project Highlights

1. Inbound CRM: This helps to streamline inbound marketing and build effective marketing strategies for uplifting sales. Inbound CRM focusses on product-specific sales approach for increasing the business profit.
2. Salesforce CRM: This tool is only AI-driven sales tools integrated with features for sales workforce management, customer app deployment, data integration tools, support and sales tools, customer information management tools, etc. All these tools together make customer relationship management easier and effective.
3. Fully Integrated CRM: A fully integrated CRM helps to generate leads and convert these leads into customers for the business. These can handle customer complaints and keeps track of the customer requirement through a helpdesk app.