* One-Time Payment & Get One-Year Access
Offer ends in:
What you'll get
- 1h 06m
- 9 Videos
- Course Level - All Levels
- Course Completion Certificates
- One-Year Access
- Mobile App Access
Curriculum:
[tabby title="Overview"][wbcr_snippet id="138762"]
Brand Management (Module #2) - Brand Equity:
Brand Management is a function of marketing that focuses on the use of special techniques to increase the perceived value of a product. It is a part of the established marketing strategy of a seller. Brand management builds loyal customers through positive associations and images, and a strong awareness of the brand.
Through this course you will learn about building brand equity- elements and examples, qualitative and quantitative methods of brand equity, examples.
Target Customers:
- Marketing Professionals
- Sales representatives or trainees
- Students interested in marketing fields
- Entrepreneurs interested to know about brand management
Pre-Requisites:
- Understanding of marketing concepts and business knowledge
- Sound communication skills in English
- Awareness of advertising and corporate communication
* One-Time Payment & Get One-Year Access
Offer ends in:
Training 5 or more people?
Get your team access to 5,000+ top courses, learning paths, mock tests anytime, anywhere.
Drop an email at: [email protected]
1h 06m | 9 Videos | 
All Levels 
