Digital Marketing Course
15 Online Courses
Verifiable Certificate of Completion
Digital Marketing Training7h 1m
SMM - Social Media Marketing Training12h 2m
Digital Marketing - Display Advertising3h 00m
SEO - Search Engine Optimization3h 46m
SEO Secrets for Page Optimization5h 24m
Skills you will master
- Digital Marketing
- Social Media Marketing
- Display Advertising
- Search Engine Optimization
- Page Optimization
- Content Marketing Tools
- SEO Analytics
- Conversion Rate Optimization
- Google Adwords
- Google Analytics
- Email Marketing
- Email Database
- YouTube Marketing and Analytics
- Instagram Marketing
- LinkedIn Strategies for Business Success
- Pinterest for Business
Digital Marketing Training Course
This Online Digital Marketing Course includes 15 comprehensive Digital Marketing courses with 78+ hours of video tutorials and Lifetime Access. You get to learn Search Engine Optimization (SEO), Social Media Marketing, Search Engine Marketing (SEM), Google Adwords, Google Analytics, Digital Marketing, Display Advertising, Email Marketing, Conversion Rate Optimization (CRO), Instagram Marketing and others in this comprehensive digital marketing certification training.
Learning digital marketing is key to becoming a great employee or starting a business of your own. If you don’t know how digital marketing works, you may not take advantage of the opportunities available in the online marketplace. If you haven’t had any knowledge in digital marketing or you know the basics but don’t have detailed knowledge, this digital marketing course is for you.
In this Online Digital Marketing certification course, we will cover everything you need to know about digital marketing. Just jump in, do the course, practice at your own convenience, and within a very short period of time, you can apply for a digital marketing job or apply the same for your business. Before we go into the nitty-gritty of the target audience, prerequisite, career benefits, let’s talk about the digital marketing course online curriculum.
- About Digitial Marketing Training Course
- Online Digital Marketing Training Curriculum
- Certificate of Completion
- Pre-requisites to this Digital Marketing Course
- Sample Preview of this Digital Marketing Course
- Target Audience for this Digital Marketing Course
- Online Digital Marketing Training FAQs
- Career Benefits of this Digital Marketing Course
- Online Digital Marketing Course Reviews
About Digitial Marketing Training Course
|Course Name||Online Digital Marketing Course Bundle|
|Deal||You get access to all 15 courses bundle. You do not need to purchase each course separately.|
|Hours||78+ Video Hours|
|Core Coverage||Search Engine Optimization (SEO), Social Media Marketing, Search Engine Marketing (SEM), Google Adwords, Google Analytics, Digital Marketing, Display Advertising, Email Marketing, Conversion Rate Optimization (CRO), Instagram Marketing and others|
|Course Validity||Lifetime Access|
|Eligibility||Anyone who is serious about learning Digital Marketing and wants to make a career in this Field|
|Pre-Requisites||Basic knowledge about Marketing would be preferable|
|What do you get?||Certificate of Completion for each of the 15 courses|
|Certification Type||Course Completion Certificates|
|Verifiable Certificates?||Yes, you get verifiable certificates for each course with a unique link. These link can be included in your Resume/Linkedin profile to showcase your enhanced cloud computing skills|
|Type of Training||Video Course – Self Paced Learning|
|System Requirement||1 GB RAM or higher|
|Other Requirement||Speaker / Headphone|
Online Digital Marketing Training Curriculum
In this section, each module of the Digital Marketing certification course is explained.
|Serial No.||Course Name||No. of Hours||Course Description|
|1||Digital Marketing Training||8||In this first Digital marketing course module, we will start with a brief introduction. Then, we will talk about popular social networking sites & their statistics, customers & digital marketing, Facebook marketing, Twitter marketing, SEO, SMM, PPC, SWOT, PETS, Porter Model, Blogging, Email marketing, and legal issues. This entire module will give you a brief idea of what digital marketing is before we go into the nitty-gritty of each element. You need to watch 57 videos in total to cover the module.|
|2||SMM – Social Media Marketing Training||13||We will start this Digital marketing course training with a brief introduction. Then, you will learn the introduction to CRM, strategy audit, buzzwords objectives & metrics, social media channels, SMM Networks, social media marketing plan, a case study on the social media marketing plan. You will also learn how to create and improve your social media accounts, what is agile social media marketing, what is social media policy – branding & building blocks, how to use useful browser extension, and content marketing tools. You need to watch 104 videos in total to cover this module.|
|3||Digital Marketing – Display Advertising||3||This short Digital marketing certification module will start with a brief introduction on the display marketing so that you can get an idea about how it works. Then, we will talk about basic terms, how you can get started with the display marketing, understanding display, and finally a summary of what you would learn in this module. You need to watch 22 videos in total to cover the module.|
|4||SEO – Search Engine Optimization||4||We will begin this module with an introduction to SEO and why SEO is important. Then, we will teach you the advantages & prerequisites, process, how to work on adopting, tools to use, how to use directory & generic, and finally a summary & conclusion of what you would learn in this module. You need to watch 26 videos in total to cover this module.|
|5||SEO Secrets for Page Optimization||5||We will start this Digital marketing course with a brief introduction to SEO and the difference between SEO & SEM. Then, we will go in detail with the elements of SEO and page optimization. This entire module will need you to watch 40 videos.|
|6||SEO Analytics Strategies – Content Marketing Tools||2||This entire Digital marketing certification course is divided into two parts. The first part will discuss content marketing tools. And the last part would be on content marketing examples. In the first part, you will learn about SEO analytics, marketing automation, webinar, graphics creation etc. The last part will elaborate on ten content marketing examples. You need to watch 15 videos in total to cover this module.|
|7||Conversion Rate Optimization (CRO) – Beginners||1||In this short module, we will start with an introduction to conversion optimization. Then, we will talk about types of conversions, how conversions get tracked, what is CRO, CRO calculation method, CRO importance & strategy, understanding your audience & basic concepts, and other basic concepts. Finally, we will conclude the module with a summary. You need to watch 10 videos in total to cover the module.|
|8||Conversion Rate Optimization (CRO) – Advanced||3||In this Digital marketing course online, we will start with an introduction to advanced training on CRO. Then, you will learn about the components of CRO, building & testing an optimization plan, phases of an optimization plan, testing user data, prioritizing testing opportunities, setting up your test, analyzing data, understand goal funnel, analyzing results & finding success, understanding PPC for better, optimizing conversion rates for PPC, how keyword grouping affects CRO, landing pages & improving conversions, myths about CRO, CRO tools, and tips for CRO. Finally, we will conclude the module with a summary. You need to watch 23 videos in total to cover this module.|
|9||Google Adwords – Google Adwords Course||9||We will start this Digital marketing course with a brief overview of the Google Adwords. Then, we will talk about the difference between SEO & SEM, how to set goals for Google Adwords, and basic concepts of AdWords. Then, we will teach you knowing user searches, search network campaign, how to make use of negative keywords, what’s the concept of CPM, how to create ad-groups, understanding frequency capping, the concept of conversion tracking, concept of video campaigns, shopping campaigns, linking AdWords & analytics, and dynamic remarketing. You need to watch 67 videos in total to cover this module.|
|10||Google Analytics||5||We will start the Digital marketing training course with a brief overview of web analytics. Then, we will talk about the structure of Google Analytics, goal setting, user management, audience tab & acquisition tab, conversion & dashboard tab, intelligent tab, and finally, email & export options. You need to watch 35 videos in total to cover this entire module.|
|11||Email Marketing – Build a Powerful Targeted Email Database||3||We will start this Digital marketing course with a brief introduction to email marketing. Then, we will walk you through the sub-modules like getting started with email marketing, how to choose an email service provider, creating a list, designing an email, how to check reports & email, segments, how to write email copy, and finally, conclusion. You need to watch 21 videos in total.|
|12||YouTube Marketing & Analytics||2||We will start this Digital marketing certification course with Trueview Video Campaign. Then, we will learn how to create Google Adwords for campaigning a video, what is YouTube marketing, how to upload a YouTube video, and finally what is an SEO strategy and how to set one. You need to watch 20 videos in total to cover this module.|
|13||Instagram Marketing||2||We will begin this module with a brief introduction to Instagram marketing. Then, we will talk about the features of Instagram, apps you should use, hashtags & Instagram search, and finally, how to engage your audience & becoming a power user. You need to watch 15 videos in total to cover this module.|
|14||The Magic of LinkedIn – LinkedIn Strategies for Business Success||17||This entire Digital marketing course is divided into two parts. The first part gives a brief overview of LinkedIn and about the premium features. In the next part, we go in-depth about each and every element of LinkedIn. You would just love this module. You need to watch 152 videos to cover this module.|
|15||Pinterest for Business||4||This is the last module of the Digital marketing training course. In this module, we will begin with a brief introduction to Pinterest for business. Then, we will learn the Pinterest Analytics Manager Basics and would finally conclude with a summary. You need to watch 32 videos in total to complete this module.|
|Total No. of Hours||81|
Certificate of Completion
What is Digital Marketing?
Whenever you want to eat at a place or want to go on a vacation, what would you do? You go to Google and search with the words like ‘restaurants nearby’ or ‘a place to visit for a couple of days nearby’. And then Google helps you find the right searches so that you can choose something that you like.
All of this is possible just because the businesses that want to get your attention to use digital marketing. Not only being the first name when you search for a restaurant or a holiday destination in your Google search but also constantly reaching out to you with the right content marketing, social media marketing strategy are parts of digital marketing.
The scope of digital marketing is huge. And if you start learning about it, you would see that you would need at least a year to have a fundamental grip over digital marketing.
We thought about this and tried to distill the most valuable information from digital marketing, so that, we can create a course that would be utterly valuable to you.
The course you have been looking at now is an exclusive course on digital marketing. Rarely, you would find a digital marketing course that goes so deep into the concepts of SMM, SEO, Google Adwords, Google Analytics, Content Marketing etc.
If you need to know more, just go through our course curriculum once again.
Which Skills will you learn in this Digitial Marketing Course?
You will learn a ton. We’re highlighting here the ones that are most relevant –
- Social Media Marketing: If you look out, you would see almost all businesses now understand the value of social media marketing and how it catapults a business from a mere newbie to a giant contributor to the marketplace. You will learn SMM in complete details in this course.
- SEO: SEO is a vast subject. In this digital marketing certification course, you would learn how to look at your content with the expertise of an SEO expert. And you would also learn SEO page optimization that will help you rank well on Google.
- YouTube, Instagram, LinkedIn, Pinterest Marketing: Generally understanding social media marketing and understanding each social media with deep focus are completely different things. And you will learn both in this course.
- Google Adwords: You will learn to use Google Adwords to your advantage. And you will also learn how to use Google analytics in detail.
Pre-requisites to Digital Marketing Training
- Willingness to master digital marketing: If you don’t like to learn digital marketing, this course may not be for you. This course is particularly designed for people who want every element of digital marketing under one umbrella.
- Basic common sense: Digital marketing isn’t rocket science. If you have basic intelligence, you can do this digital marketing course online. Of course, a fundamental understanding of digital marketing will definitely help.
Target Audience for this Digital Marketing Course
- Students: Any student from any field can do this course. Learning digital marketing is an asset in today’s economy. It will not only help you get a job but also build a personal brand for yourself.
- Professionals: No matter what profession you are in, you can do this course. This digital marketing certification course will teach you everything you need to learn to search for jobs (yes on social media) and also spread the words about who you are and how you can help.
- Entrepreneurs: If you have a business, you need to know digital marketing. Before you can hire a digital marketer from the market, you need to do everything by yourself. And without learning the nitty-gritty of digital marketing, it’s impossible.
Digital Marketing Certification FAQ’s
Why should I do this digital marketing course?
Because there’s no better digital marketing course you would find in the market. If you’re willing to learn digital marketing, your search ends here.
I’m a mid-level manager working in HR domain. Can I do this digital marketing training course?
Yes, you can. But you should first be clear about what you want and how this course can help you. If you want to help your company with digital marketing or want to start your own business, you can do this digital marketing certification course.
Career Benefits of this Online Digital Marketing Course
- You would be able to get promoted to a higher rung: Digital marketing can help you promote your business or yourself to a higher rung. By learning and applying the techniques of digital marketing, you would be able to get promoted faster and achieve more for your company or business.
- You will be way ahead than your peers: If you do this digital marketing course online, you would be way ahead than your peers since you would be able to embrace modern marketing and its principles in your life, business, or employment.
Digital Marketing Course Reviews
Great learning experience
Digital Marketing Certification
Superb Online Digital Marketing Course!
Charles Lee Wai Wah
Digital Marketing Training Course